- The Competitive Advantage
- Posts
- Adapt or DIE (At Least on Social Media)
Adapt or DIE (At Least on Social Media)
📚 Hey! Time to win.
Social media is constantly changing, and it can be exhausting trying to keep on top of everything, but you've gotta do your best and adapt.
It literally pays to notice what's being rewarded on various platforms.
For example, X is turning into a video platform, and one of my mentors there, Alex Finn is going live DAILY and getting 1,700+ people showing up to his livestreams.
He's also going HARD on YouTube this year, which should tell you something as well.
Meanwhile, collabs are making a comeback on Instagram, and that's a MAJOR part of my strategy this year. Like...MAJOR.
I already started setting up a collab with my friend Lucas O'Keefe, a Canadian content creator who just quit his job at 380K followers to go full time.
But yeah, if you want to grow on Instagram right now, it's all about collaborations and making friends.
For X, it's replies and video content. Being a "reply guy" is still how you make big moves there. It’s how all the big names did it when they were first starting out.
It all basically comes down to making friends though and forging connections. Nobody wins this game alone! Nobody.
There are still 12 spots remaining inside The Competitive Advantage community and you can grab one of the last remaining ones here.
If you want my personal help to add between $1-5K/month in monthly recurring revenue to your business, and grow your audience and authority by leaps and bounds at the same time, that’s exactly where you need to be. Join here.
Within My Direct Control:
Read 20 Books | 19 Books Left
Publish 8 New Time Mastery Videos | 8 Videos Left
Publish 31 YouTube Videos | 29 Videos Left
Publish 155 Medium Articles | 153 Articles Left
Completely Update My Social Media | Almost Finished
Completely Update My Patreon Page | Incomplete
Completely Update My Newsletter Platforms | Incomplete
Launch Affiliate Program for My Paid Community | Incomplete
Update 30 Patreon Book Notes | 30 Book Notes Left
Network with 500 New Authors | 493 Authors Left
Not Within My Direct Control:
Get Monetized on YouTube | 3,539 Watch Hours Left (11.48% Complete)
Negotiate 12 Newsletter Partnerships | 11 Partnerships Left
Organize 12 Instagram Collaborations | 11 Collaborations Left
Reach 118,000 Instagram Followers | 5,281 Followers Left
Reach 23,000 Threads Followers | 5,000 Followers Left
Reach 10,000 Twitter Followers | 2,300 Followers Left
Reach 4,000 Medium Followers | 2,071 Followers Left
Reach 2,000 Facebook Followers | 707 Followers Left
Reach 2,000 LinkedIn Followers | 1,241 Followers Left
Reach 10,000 YouTube Subscribers | 8,564 Subscribers Left
Reach 10,000 Reading Life Subscribers | 5,729 Subscribers Left
Reach 1,000 Competitive Advantage Subscribers | 466 Subscribers Left
Reach 50 Competitive Advantage Members | 12 Members Left
Reach 50 Patreon Supporters | 20 Supporters Left
Note: I’ll update follower counts once per week, since it’s such a waste of time to go through all of them every single night. Also, Threads annoyingly doesn’t give exact numbers. Oh well.
Read 7 Books | 6 Books Left
Publish 2 New Time Mastery Videos | 2 Videos Left
Publish 10 YouTube Videos | 8 Videos Left
Publish 50 Medium Articles | 48 Articles Left
Record VSL for Skool Community | Recording Soon
Upload Skool Community Testimonials | Gathering Now
Upload All Old Podcast Episodes | Almost Finished
Completely Update My Facebook Profile | Almost Finished
Completely Update My LinkedIn Profile | Almost Finished
Completely Updated My Twitter Profile | Almost Finished
Completely Update My Threads Profile | COMPLETE ✅
Completely Update My Instagram Profile | Almost Finished
Completely Update My YouTube Profile | Almost Finished
Completely Update My Medium Profile | Almost Finished
Completely Update My Reading List Page | Almost Finished
Completely Update My Now Page | Incomplete
Completely Update My Website | Almost Finished
Completely Update My Newsletter | Incomplete
Completely Update My Patreon | Almost Finished
Update 10 Patreon Book Notes | 10 Book Notes Left
Network with 150 Authors | 143 Authors Left
Note: “Week One” Runs From August 1st-10th
Woke Up: 1:00PM
Sleep Quality: 79%
Pages Read: 48
Workout: Rest Day
Work Completed:
Posted 4x on Twitter
Posted 3x on Threads
Posted 2x on Facebook
Posted 2x on LinkedIn
Posted 1x to YouTube Community Tab
Worked on Next Book Breakdown
Worked on Updating 2 Book Notes
Worked on Updating My Various Platforms
Managed Paid Competitive Advantage Community
Attended Masterclass with Dan Koe
Completely Organized My Workflow for Tomorrow
Forward this to a friend you think would love this post!
If you were sent this, click here to subscribe.
To read past editions, click here.
Click here to recommend The Competitive Advantage on Twitter (X).
Well today was fun! I forgot (or didn’t hear about) the Dan Koe masterclass that my friend Taylin was hosting in his group so I just had a few minutes to read this afternoon before having to gear up for that. Phenomenal masterclass though, learned a ton.
Spent the rest of the day working, reading a BIT, but not enough. Still making my way through my reading list though at a pretty good pace.
But hey, it’s 4:51AM here right now and I’m going to bed!
All the best,
Matt Karamazov
P.S. Whenever you're ready, here are three more ways I can help you:
Work with me personally to scale your business past $5K per month and experience the intoxicating freedom of finally being in control of both your time and your income. High-performers only.
Become a Premium Member of The Reading Life and enjoy unlimited access to 150+ Premium Book Breakdowns, my complete notes from 1,300+ books, exclusive discounts, monthly donations made on your behalf to an incredible literacy charity, and more!
Join The Competitive Advantage, my private business mastermind for creators looking to add at least$1,000/month to their revenue and save at least 20+ hours of productive time each and every week.