Bad Reviews from Bad People Are Good Reviews

YOUTUBE  📚 THE READING LIFE  📚  PATREON

📚 Hey, good morning! Time to win.

The world’s best marketing advice comes from an extremely surprising source.

Before I tell you what it is, when I “recommend” this book (actually, two books), I’m not pushing any belief system on you.

I literally would never do that.

But some of the world’s best marketing advice DOES actually come from the Bible! Remember that book?

Yea, turns out there’s actually some GREAT stuff in there. And some not-so-great stuff, of course. But we’re talking marketing, not religion.

We’re talking MONEY, not faith or transcendence.

And so the world’s best marketing advice is this:

Impress important people.

Now, how do you do this and why is it important?

Well, as Joshua Lisec writes in So Good They Call You a Fake:

You want to become as famous as possible…to the people who matter.

When you’re in the business of making money (as we are), the only people who matter are potential customers, and people who can introduce us to potential customers.

That’s pretty much it.

And how do you impress important people?

Here’s Lisec again:

Become known as not just “good” at what you do, but SPECTACULAR at what you do. Become SO GOOD they call you a fake.

I took 6 full pages of notes from So Good They Call You a Fake, and you can just have them right here.

My notes from 1,250+ other books are on my Patreon, and if you want to buy Joshua’s book, here’s the link.

Like I said, it was one of THE BEST books I’ve read so far this year, and I just finished my 42nd book.

There are still 11 spots remaining inside The Competitive Advantage community and you can grab one of the last remaining ones here.

If you want my personal help to add between $1-5K/month in monthly recurring revenue to your business, and grow your audience and authority by leaps and bounds at the same time, that’s exactly where you need to be. Join here.

Within My Direct Control:

Read 20 Books | 13 Books Left

Publish 8 New Time Mastery Videos | 8 Videos Left

Publish 29 YouTube Videos | 25 Videos Left

Publish 150 Medium Articles | 128 Articles Left

Completely Update My Social Media | Almost Finished

Completely Update My Patreon Page | Incomplete

Completely Update My Newsletter Platforms | Incomplete

Completely Update My Email Welcome Sequence | COMPLETE

Launch Affiliate Program for My Paid Community | Incomplete

Update 20 Patreon Book Notes | 15 Book Notes Left

Introduce Myself to 600 Authors | 573 Authors Left

Not Within My Direct Control:

Get Monetized on YouTube | 3,620 Watch Hours Left (9.5% Complete)

Negotiate 12 Newsletter Partnerships | 11 Partnerships Left

Organize 12 Instagram Collaborations | 10 Collaborations Left

Reach 115,000 Instagram Followers | 5,576 Followers Left

Reach 20,000 Threads Followers | 3,900 Followers Left

Reach 10,000 X Followers | 2,364 Followers Left

Reach 3,000 Medium Followers | 1,112 Followers Left

Reach 2,000 Facebook Followers | 759 Followers Left

Reach 2,000 LinkedIn Followers | 1,284 Followers Left

Reach 10,000 YouTube Subscribers | 8,686 Subscribers Left

Reach 10,000 Reading Life Subscribers | 6,200 Subscribers Left

Reach 1,000 Competitive Advantage Subscribers | 493 Subscribers Left

Reach 50 Competitive Advantage Members | 11 Members Left

Reach 40 Patreon Supporters | 13 Supporters Left

Note: I’ll update follower counts once per week, since it’s such a waste of time to go through all of them every single night. Also, Threads annoyingly doesn’t give exact numbers. Oh well.

Read 5 Books | 3 Books Left

Publish 3 New Time Mastery Videos | 3 Videos Left

Publish 5 YouTube Videos | 4 Videos Left

Publish 25 Medium Articles | 18 Articles Left

Completely Update My Facebook Profile | Almost Finished

Completely Update My LinkedIn Profile | Almost Finished

Completely Update My Threads Profile | Almost Finished

Completely Update My Medium Profile | Almost Finished

Completely Update My Email Welcome Sequence | COMPLETE

Update 10 Patreon Book Notes | 5 Book Notes Left

Introduce Myself to 250 Authors | 248 Authors Left

Woke Up: 12:00PM

Sleep Quality: 73%

Pages Read: 70

Workout: Rest Day

I’m taking this week off from the gym to sprint towards completing as many of my June goals as possible. I’m not entirely happy about it, but I’ll get some home workouts in at least.

Work Completed:

Posted 1x on Instagram

Posted 3x on Twitter

Posted 3x on Threads

Posted 2x on Facebook

Posted 1x on LinkedIn

Published/Scheduled 1 Medium Articles

Introduced Myself to 1 New Author

Worked on Next Book Breakdown

Managed My Skool Community

Worked on Updating My Social Media

Completely Updated My Welcome Sequence

Completely Organized My Workflow for Tomorrow

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I have an early day tomorrow, so I’m going to turn in, but today was good! I’m getting REALLY excited about my paid ads campaign experiment that I’ll be running next month. Should have all these cascading positive effects for my business.

One thing I didn’t mention yesterday (another benefit to growing my newsletter with paid ads) is that I’ll be growing a media property that is VERY attractive to potential author/publisher partners.

Having 110K followers on Instagram is cool and everything, but I feel as though YouTube/Newsletter is going to be even MORE important to me being able to work with basically any author I want to market their book.

So yeah, I’m excited about growing that, and man, once I get to 10K subscribers of the newsletter, get the referral program set up, etc., I will be off to the proverbial RACES!

But hey, it’s 2:09AM here right now and I’m going to bed!

All the best,

Matt Karamazov

P.S. Whenever you're ready, here are three more ways I can help you:

1. Work with me personally to scale your business past $5K per month and experience the intoxicating freedom of finally being in control of both your time and your income. High-performers only.

2. Become a Premium Member of The Reading Life and enjoy unlimited access to 150+ Premium Book Breakdowns, my complete notes from 1,250+ books, exclusive discounts, monthly donations made on your behalf to an incredible literacy charity, and more!

3. Join The Competitive Advantage, my private business mastermind for creators looking to add at least $1,000/month to their revenue and save at least 20+ hours of productive time each and every week.