How I Took Control of My Digital Life

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“If what you're producing is mediocre, then you're in trouble, as it's too easy for your audience to find a better alternative online.”

-Cal Newport, Deep Work (Amazon | My Book Notes)

The Book of the Month inside Wealth Creators for May is Deep Work, by Cal Newport. We’re taking one nonfiction book per month, and relentlessly applying it to our businesses. Join us.

🏅 Welcome Back to The Wealthy Creator!

The very first email back, and I already screwed up the rebrand.

Not sure if you noticed last time, but in changing the name over from “The Competitive Advantage” to “The Wealthy Creator” (earlier this week), I had the old banner, the old “Sender" name in Gmail…it wasn’t a graceful transition, whatsoever.

But I’m telling you…and I firmly believe…

Many more people would be at $7K-$10K/month like me if they just shipped things instead of trying to be perfect with everything.

Take a page out of Simone Knego’s book, and start being REAL instead of perfect.

But hey, let’s talk about clearing mental clutter and taking back control of your digital life…

You may not even believe this (maybe you will), but I had as many as TWENTY THOUSAND EMAILS in my inbox as recently as last week.

Don't you dare judge me hahaha.

But seriously, clearing them out has been such a massive mental relief, and I almost can't believe how much better I'm feeling without all this digital clutter surrounding my brain.

I'll share a few inbox-clearing strategies that have really helped me, but I should really say too that clearing your email inbox is super low priority compared to actually posting content, going out and talking to customers (and potential customers), improving your products, etc.

Those are all things you should be doing first, it's just that if you can get around to it, clearing the clutter really does help mentally.

But here's what's helped me:

*Searching Gmail by sender, typing "from: XYZ" and the name. So if there's a "Boring" newsletter (let's say that's its name), you just type "from: Boring" in the search bar and it'll deliver up every email from that sender. Then just mass delete. I deleted thousands of emails pretty much all at once just by doing this.

*Search by keywords too. I find searching for things like "Hours left" will surface all the marketing emails from people's launches or whatever, where they'll send things like "two hours left to get XYZ bonuses." Type that in the search bar, all those emails come up, and then just mass delete.

*In Gmail you can also go by oldest emails, and I found that just going back to the very earliest emails since my last Inbox Zero made me see that I could just delete soooo many emails that were now irrelevant, that I didn't care about anymore, etc.

There's one other thing you can do if you're really in a jam, and it's something I call "Declaring Inbox Bankruptcy." It's definitely the nuclear option, but you basically just select every email in your inbox and...delete them all.

What's interesting about that is that usually (usually), the actually important emails will turn up again. Whoever it is will send you a follow up email, or you'll remember on your own because it's actually important.

Again, kinda dangerous to do this if you have a ton of work-related emails you can't afford to lose, but it can be a decent option for some people.

It's true, I have about 4,800 emails left, but I'm pretty much going through them super fast, usually by sender, and processing them super fast. With my finger heavy on the delete button, because hey, ain't nobody got time to be on Gmail all day :)

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After achieving my (somewhat meaningless) goal of reading 1,000 books before I turned 30, I set a new (also meaningless but cool) goal of reading 10,000 books. As of today, I’ve read exactly 1,489 books, including 35 books so far this year, and if you’re interested, here’s my full Reading List.

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*Buy My New Lamborghini Gallardo | ON TRACK FOR JULY

*Upload 200 Wealthy Creator Course Videos | 200 LEFT

*Publish 225 New YouTube Videos | 213 LEFT

*Hit Monetization Hours on YouTube | 2,404 LEFT

*Reach 500,000 Instagram Followers | 375,855 LEFT

*Reach 200,000 Threads Followers | 174,656 LEFT

*Reach 200,000 Twitter Followers | 190,670 LEFT

*Reach 50,000 LinkedIn Followers | 47,653 LEFT

*Reach 50,000 Facebook Followers | 46,662 LEFT

*Reach 50,000 Medium Followers | 46,644 LEFT

*Reach 250,000 Reading Life Subscribers | 236,440 LEFT

*Reach 250,000 YouTube Subscribers | 246,091 LEFT

*Reach 50,000 Wealthy Creator Subscribers | 48,549 LEFT

*Reach 500 Skool Community Members | 447 LEFT

*Reach 500 Premium Reading Life Members | 463 LEFT

*Reach 500 Patreon Community Supporters | 459 LEFT

(The Audience Growth Numbers Are Tallied Weekly)

*Finish Reading 20 Books | 18 LEFT

*Publish 12 Reading Life Newsletters | 9 LEFT

*Publish 75 Medium Articles | 71 LEFT

*Publish 21 YouTube Videos | 19 LEFT

*Publish 12 New Course Videos | 12 LEFT

*Publish Skool About VSL | INCOMPLETE

*Update Author Marketing Page | INCOMPLETE

*Update My Instagram Profile | INCOMPLETE

*Update My Resources Page | INCOMPLETE

*Update My YouTube Channel | INCOMPLETE

*Update My Welcome Sequence | INCOMPLETE

*Update 50 New Patreon Book Notes | 30 LEFT

*Organize My YouTube Studio | INCOMPLETE

*Outline 28 Medium Articles | 27 LEFT

*Publish 17 Medium Articles | 15 LEFT

*Publish 3 Reading Life Newsletters | 2 LEFT

*Publish 3 Wealthy Creator Videos | 3 LEFT

*Publish 5 YouTube Videos | 5 LEFT

*Record 5 YouTube Videos | 5 LEFT

*Script 12 YouTube Videos | 12 LEFT

DATE RANGE: May 8th—14th

Woke Up: 7:00AM

Sleep Quality: 82%

Pages Read: 125

Workout: Rest Day

Work Completed:

Posted 1x on Instagram

Posted 4x on Twitter

Posted 4x on Threads

Posted 4x on LinkedIn

Posted 4x on Facebook

Published 2 Medium Articles

Published The Reading Life Newsletter

Worked on Creating Sponsorship Deliverables

Worked on Current Author Campaigns

Managed Wealth Creators Community on Skool

Completely Organized My Workflow for Tomorrow

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Quick reflection on the rebrand to close this out. I never really loved the name “The Competitive Advantage,” even though it wasn’t “bad.” I didn’t mind it, but switching to “The Wealthy Creator,” and the Skool community as “Wealth Creators” just gives me more energy than keeping a name I wasn’t excited about.

Kinda weird to explain, but the name you choose for your offerings and products, communities, etc. really do make a difference! Not just to potential students and customers, but likely to yourself as well.

It’s worth it to take the time and come up with a name you actually like and would feel good about saying a hundred thousand times. Okay, talk soon!

All the best,

Matt Karamazov

P.S. Whenever you're ready, here are three more ways I can help you:

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  3. Join Wealth Creators, my private business mastermind for educational entrepreneurs who want to break through to that next level of revenue and success.