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Keeping Your Promises Can Make You Filthy Rich
Matt Karamazov
June 22, 2025
“Let’s imagine you have a product that takes a week to deliver. The customer can get one win at the end of that week or win every day with daily progress updates. Same amount of progress, seven times the wins.
On top of that, if someone said seven things would happen, and all seven do, I trust them even more. Referring a friend is now lower risk, since seven promises were made and all seven were kept.”
This is the “Book of the Week” inside Creator Launch Academy, but it could easily be the book of the month instead. I have 10+ pages of valuable, money-making notes from $100M Leads, and I want to talk about just one of them right now.
The basic idea here is that people love progress - tangible progress - and they love experiencing a multitude of small wins in quick succession.
Momentum is an extremely powerful force, especially when it comes to human motivation.
So, to make the most money possible, you want to create as much momentum as possible in the lives of your clients and customers. You want to give them wins, and you want to keep them coming hard and fast.
That right there is going to increase customer satisfaction and help drive up revenue.
But there’s a secondary (really, primary) benefit of this that Alex identifies above, and that concerns trust. If you tell people that something is going to happen, and then that thing happens, people will trust more of what you say. I think we can all agree that’s obvious.
And yet…
When is the last time that a company you paid money to actually delivered what they said they would? When was the last time they overdelivered? When was the last time they exceeded your expectations so much that you just had to tell someone else about them?
That is rare. And rare, as we’ve seen, is extremely valuable.
It’s also simple. Just tell your customers what they can expect, and when. Break up those deliverables into as many pieces as possible, and make sure they arrive one after another, in quick succession, and that your customer is made aware of everything you’re doing in order to make their lives better, make them more money, etc.
1) Make promises, 2) Keep promises, 3) Print money.
Do that for long enough, and you almost can’t help but become wildly successful and filthy rich. And in a marketplace environment when most people are just doing the bare minimum to attract and keep customers, you’ll be the clear winner.
If you want my personal help to add between $1-5K/month in monthly recurring revenue to your creator business, and grow your audience and authority exponentially at the same time, Creator Launch Academy is exactly where you need to be. Join here.
“So when we ask, ‘How long can we expect to live?’ it’s the wrong question. We should instead be asking, ‘How long can we expect to have good health? And more to the point, how can we extend our healthspan?’ This is the question that should consume us. Simply by asking it, we change the way we think about how we live.”
*Publish 12 Reading Life Newsletters (5 LEFT)
*Publish 90 Medium Articles (81 LEFT)
*Publish 30 YouTube Videos (27 LEFT)
*Publish 12 New Course Videos (12 LEFT)
*Publish Skool About VSL (INCOMPLETE)
*Update My Instagram Profile (INCOMPLETE)
*Update My YouTube Channel (INCOMPLETE)
*Update My Welcome Sequence (INCOMPLETE)
*Update 50 New Patreon Book Notes | COMPLETE ✅
*Get Monetized on YouTube (3,423 Watch Hours Left | 14.43% Complete)
*Negotiate 12 Newsletter Partnerships | (8 LEFT)
*Organize 12 Instagram Collaborations | (10 LEFT)
*Organize Coaching Program Launch | (INCOMPLETE)
*Organize My YouTube Studio | (INCOMPLETE)
Reach 120,000 Instagram Followers | 3,907 Followers Left
Reach 25,000 Threads Followers | 1,349 Followers Left
Reach 9,000 Twitter Followers | 814 Followers Left
Reach 100 TikTok Followers | 54 Followers Left
Reach 2,300 Medium Followers | 7 Followers Left
Reach 1,500 Facebook Followers | 118 Followers Left
Reach 2,000 LinkedIn Followers | 581 Followers Left
Reach 5,000 YouTube Subscribers | 2,891 Subscribers Left
Reach 10,000 Reading Life Subscribers | 2,947 Subscribers Left
Reach 1,000 Competitive Advantage Subscribers | 90 Subscribers Left
Reach 50 Competitive Advantage Members | 2 Members Left
Reach 50 Patreon Supporters | 16 Supporters Left
NOTES: I’ll update these weekly, as it’d be a waste of time to go through all my analytics multiple times per week. “Focus on what gets you paid,” right?
Woke Up: 9:00AM
Sleep Quality: 78%
Pages Read: 95
Workout:
Pull-Ups — 100
Push-Ups — 100
Squats — 100
Work Completed:
Posted 1x on Instagram
Posted 4x on Twitter
Posted 4x on Threads
Posted 3x on LinkedIn
Posted 3x on Facebook
Worked on Current Author Campaigns
Worked on Next YouTube Videos
Worked on Next Book Breakdown
Worked on Next Issue of The Reading Life
Managed Creator Launch Academy Community on Skool
Completely Organized My Workflow for Tomorrow
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Today was one of those insanely productive days that I LIVE for. Well, maybe not “live” for - I live for books, bodybuilding, and having a good time! But still, I got a lot done today and it felt great. Tomorrow’s lined up to be pretty solid too.
But I’m about to turn in, so I’ll catch up with you soon!
And always remember: even if NO ONE else believes in you…I DO.
All the best,
Matt Karamazov
P.S. Whenever you're ready, here are three more ways I can help you:
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