- The Competitive Advantage
- Posts
- You Do NOT Need a Huge Audience to Make GREAT Money
You Do NOT Need a Huge Audience to Make GREAT Money
YOUTUBE 📚 THE READING LIFE 📚 PATREON
📚 Hey, good morning! Time to win.
I watched this video today - it's extremely helpful for a few reasons.
But what sticks out the most is that this woman built a $1,000,000 business with...
Just 5,800 Instagram followers!
That's insane.
For context, I’m at just under 109,000 followers on Instagram and I'm not even at six figures yet, much less seven!
And even though I'd say she's a BIT of an outlier, I personally know dozens of people earning GREAT money with fewer followers than I have.
So the motivation factor with this video is certainly there - I get fired up knowing that stuff like that's actually possibly, even within reach.
The internet's a wild place.
But it also highlights the importance of creating content for the SPECIFIC TYPE of customer/client you want to attract, and making sure that when those people land on your page, there is NO DOUBT that you are EXACTLY the person they're looking for.
Honestly, I could be doing a better job of this myself.
The people I’m most perfectly suited to help are twofold:
CEOs and entrepreneurs who have lost control of their schedule and are wasting dozens of hours per week putting out fires at work and otherwise being a flaming wreck. (Been there, can totally help).
Creators looking to scale their business to $5,000 per month in revenue. (Done it myself, and my entire community is designed to help OTHER creators do it as well).
THAT’S who I need to be creating content for, and yes, like I said, I could be doing a better job of this.
But once you get this right, you don't need to "go viral" or become mega famous or anything.
Just become THE go-to person for the people you serve and want to work with as clients and customers.
You don’t need to be a global celebrity.
Just be famous to the right people.
There are still 10 spots remaining inside The Competitive Advantage community and you can grab one of the last remaining ones here.
If you want to surround yourself with a group of ambitious, supportive winners on their way to adding $5K/month in monthly recurring revenue to their business, that’s exactly where you need to be.
Within My Direct Control:
Read 20 Books | 14 Books Left
Publish 15 New Time Mastery Videos | 15 Videos Left
Publish 27 YouTube Videos | 22 Videos Left
Publish 135 Medium Articles | 119 Articles Left
Completely Update My Social Media | 4 Platforms Left
Completely Update My Patreon Page | Incomplete
Completely Update My Newsletter Platforms | Incomplete
Completely Update My Email Welcome Sequence | Incomplete
Launch Affiliate Program for My Paid Community | Incomplete
Update 15 Patreon Book Notes | 15 Book Notes Left
Introduce Myself to 810 Authors | 751 Authors Left
Not Within My Direct Control:
Get Monetized on YouTube | 3,678 Watch Hours Left
Negotiate 12 Newsletter Partnerships | 11 Partnerships Left
Organize 12 Instagram Collaborations | 11 Collaborations Left
Reach 110,000 Instagram Followers | 1,030 Followers Left
Reach 20,000 Threads Followers | 4,500 Followers Left
Reach 9,000 X Followers | 1,409 Followers Left
Reach 3,000 Medium Followers | 1,133 Followers Left
Reach 2,000 Facebook Followers | 758 Followers Left
Reach 1,000 LinkedIn Followers | 309 Followers Left
Reach 5,000 YouTube Subscribers | 3,708 Subscribers Left
Reach 5,000 Reading Life Subscribers | 1,315 Subscribers Left
Reach 1,000 Competitive Advantage Subscribers | 527 Subscribers Left
Reach 50 Competitive Advantage Members | 10 Members Left
Reach 30 Patreon Supporters | 8 Supporters Left
Fill 8 Author Promo Slots Until End of June | 6 Slots Left
Fill 3 Open Business Coaching Spots | 1 Spots Left
Note: I’ll update follower counts once per week, since it’s such a waste of time to go through all of them every single night. Also, Threads annoyingly doesn’t give exact numbers. Oh well.
Woke Up: 12:00PM
Sleep Quality: 90%
Pages Read: 57
Workout: MISSED
No excuse. I just didn’t get it done. I got a little bit of exercise mowing the lawn today, but that’s not the full workout my program calls for. I failed, and that’s all there is to it. But tomorrow is another day. Shoulder day, to be precise!
Work Completed:
Posted 2x on Instagram
Posted 2x on Facebook
Posted 2x on LinkedIn
Posted 2x on Twitter
Posted 2x on Threads
Posted 1x to YouTube Community Tab
Worked on Updating Backend Pages of My Website
Worked on My Email Welcome Sequence and Marketing Funnel
Managed My Skool Mastermind and Replied to Messages
Had Coaching Call with a Competitive Advantage Member
Completely Organized My Workflow for Tomorrow
Forward this to a friend you think would love this post!
If you were sent this, click here to subscribe.
To read past editions, click here.
​Click here to recommend The Competitive Advantage on Twitter (X).
Long, tough day. And I don’t feel great about how late I’m staying up, so I’m going to cut this one short.
It’s 5:09AM here right now and I’m going to bed!
All the best,
Matt Karamazov
P.S. Whenever you're ready, here are five more ways I can help you:
Work with me personally to take control of your schedule, grow your business, and enhance your learning, performance, and productivity
Become a Premium Member of The Competitive Advantage and enjoy exclusive, early access to new posts and videos, plus discounts on all my courses and memberships
These are 50 of the greatest books I’ve ever read (out of more than 1,250+), along with complete breakdowns of all the key ideas
Get my summaries and book notes from all 1,250+ books
Join The Reading Life, my other newsletter where 3,600+ people are gaining wisdom and strength from the greatest books that have stood the test of time