- The Competitive Advantage
- Posts
- Read This Before Uploading Your Next YouTube Video
Read This Before Uploading Your Next YouTube Video
YOUTUBE đź“š THE READING LIFE đź“š PATREON
đź“š Hey! Time to win.
There’s massive revenue/authority opportunity on YouTube right now, and I’m doubling down on it as a business owner, but there’s something I’ve discovered that you should know too if you’re thinking of starting a channel of your own.
And especially if you’re already uploading consistently.
First off, consistency is good! That’s definitely how you win in the long term.
But my YouTube coach advised me against posting too many videos.
I know, I know, recently that hasn’t been my problem. I need to post MORE! But Jimmy (my YouTube coach) has me rethinking my whole content schedule.
I asked him the other day whether he’d advise against uploading two videos in one day and he said…
Yeah, definitely don’t do that.
I mean, some channels can get away with it (news channels, perhaps), but education channels risk overloading their subscribers, not to mention the algorithm, which stops recommending older videos in favor of your newer videos.
So let’s say you have a video that you expect to do quite well. Jimmy himself has at least one video with more than 1M views, and more than a dozen with 100,000K views or more.
He told me that when he has a high degree of confidence that a video will overperform, he usually likes to leave 2-3 days after uploading to give the video a chance to “breathe” a bit and get picked up more by the algorithm before feeding it another one.
This makes total sense. And it also has me thinking about something else.
If I’m scrambling every day to upload a daily YouTube video (which obviously I’ve been struggling with), the QUALITY of each upload is likely to suffer too.
And on YouTube, QUALITY trumps QUANTITY over the long term.
Yes, I believe that quantity LEADS to quality (you have to get your reps in), but it makes zero sense for me to rush around like Marie Antoinette with her head cut off trying to upload an “okay” YouTube video each day, when instead I can take 2 days, produce a much BETTER YouTube video, and have it perform much better ANYWAY.
Seems like the obvious thing to do, and so that’s the advice I’m passing along today.
It’s not very often that I reduce my targets or my goals. My default is more ACTION, not smaller goals.
But in this case, it’s not a “smaller goals,” even though it’s a lower output.
It’s the smarter, more disciplined path to outsized YouTube success.
There are still 11 spots remaining inside The Competitive Advantage community and you can grab one of the last remaining ones here.
If you want my personal help to add between $1-5K/month in monthly recurring revenue to your business, and grow your audience and authority by leaps and bounds at the same time, that’s exactly where you need to be. Join here.
Within My Direct Control:
Finish Reading 20 Great Books | 20 Books Left
Publish 8 New Course Videos | 8 Videos Left
Publish 30 YouTube Videos | 30 Videos Left
Publish 150 Medium Articles | 144 Articles Left
Completely Update My Social Media | Almost Finished
Completely Update My Patreon Page | Incomplete
Completely Update My Newsletter Platforms | Incomplete
Completely Update My Entire Main Website | Incomplete
Launch Affiliate Program for My Paid Community | Incomplete
Update 30 Patreon Book Notes | 18 Book Notes Left
Network with 600 New Authors | 590 Authors Left
Not Within My Direct Control:
Get Monetized on YouTube | 3,484 Watch Hours Left (12.9% Complete)
Negotiate 12 Newsletter Partnerships | 12 Partnerships Left
Organize 12 Instagram Collaborations | 12 Collaborations Left
Reach 119,000 Instagram Followers | 4,843 Followers Left
Reach 24,000 Threads Followers | 4,700 Followers Left
Reach 11,000 Twitter Followers | 3,225 Followers Left
Reach 4,000 Medium Followers | 2,054 Followers Left
Reach 2,000 Facebook Followers | 691 Followers Left
Reach 2,000 LinkedIn Followers | 1,131 Followers Left
Reach 10,000 YouTube Subscribers | 8,476 Subscribers Left
Reach 10,000 Reading Life Subscribers | 5,562 Subscribers Left
Reach 1,000 Competitive Advantage Subscribers | 449 Subscribers Left
Reach 50 Competitive Advantage Members | 11 Members Left
Reach 50 Patreon Supporters | 21 Supporters Left
Note: I’ll update follower counts once per week, since it’s such a waste of time to go through all of them every single night. Also, Threads annoyingly doesn’t give exact numbers. Oh well.
Read 5 New Books | 5 Books Left
Publish 2 New Course Videos | 2 Videos Left
Publish 7 YouTube Videos | 7 Videos Left
Publish 35 Medium Articles | 29 Articles Left
Upload New VSL for Skool Community | Editing Now
Upload Skool Community Testimonials | Gathering Now
Upload All Old Podcast Episodes | Almost Finished
Completely Update My Instagram Profile | Almost Finished
Completely Update My YouTube Profile | Almost Finished
Completely Update My Website | Almost Finished
Completely Update My Newsletter | Almost Finished
Completely Update My Patreon | Almost Finished
Update 10 Patreon Book Notes | COMPLETE âś…
Network with 140 Authors | 130 Authors Left
Note: “Week One” Runs From September 1st-7th
Woke Up: 12PM
Sleep Quality: 81%
Pages Read: 74
Workout: Back + Biceps
Low Row - 165lbs, 165lbs, 165lbs, 165lbs (8 reps, last set to failure)
Lat Pulldowns - 120lbs, 120lbs, 120lbs, 120lbs (8 reps, last set to failure)
MTS Row - 75lbs, 65lbs, 65lbs, 65lbs (8 reps, last set to failure)
EZ Curls - 70lbs, 60lbs, 60lbs, 50lbs (12 reps, last set to failure)
Work Completed:
Posted 1x on Instagram
Posted 4x on Twitter
Posted 4x on Threads
Posted 2x on LinkedIn
Posted 2x on Facebook
Posted 1x to YouTube Community Tab
Published 1 Medium Article
Worked on Updating My Website
Worked on Current Author Campaigns
Worked on Next Book Breakdown
Published The Reading Life Newsletter
Managed Paid Competitive Advantage Community
Completely Organized My Workflow for Tomorrow
Forward this to a friend you think would love this post!
If you were sent this, click here to subscribe.
To read past editions, click here.
​Click here to recommend The Competitive Advantage on Twitter (X).
Okay, I know I’ve been doing so well with getting more sleep and I PROMISE YOU that I will be getting back in line tomorrow night. Tonight was just an anomaly, I swear haha.
Tomorrow is going to be ALL full of author campaign work, writing, scripting, etc. And I’ll be posting more on Instagram, X, Threads, LinkedIn, and Facebook. Same as usual. Will most likely publish my next YouTube video tomorrow too.
But hey, it’s 5:09AM here right now (yikes!) and I’m going to bed!
All the best,
Matt Karamazov
P.S. Whenever you're ready, here are three more ways I can help you:
Work with me personally to scale your business past $5K per month and experience the intoxicating freedom of finally being in control of both your time and your income. High-performers only.
Become a Premium Member of The Reading Life and enjoy unlimited access to 150+ Premium Book Breakdowns, my complete notes from 1,300+ books, exclusive discounts, monthly donations made on your behalf to an incredible literacy charity, and more!
Join The Competitive Advantage, my private business mastermind for creators looking to add at least$1,000/month to their revenue and save at least 20+ hours of productive time each and every week.